2024 ABS-CBN CHRISTMAS ID LAUNCHED TODAY

The ABS-CBN Christmas ID for 2024, titled "Our Stories Shine This Christmas", celebrates the Filipino spirit of resilience, hope, and unity during the holiday season. This marks the continuation of ABS-CBN's annual tradition of releasing a Christmas Station ID, which has become an anticipated event for Filipinos worldwide.

Credits: ABS-CBN Corporation

Premiered on December 2, 2024, the theme emphasizes sharing stories of love and togetherness, highlighting the true essence of the season. The song features powerful performances from Kapamilya stars and showcases inspiring narratives of overcoming challenges, particularly in the aftermath of recent natural calamities in the Philippines. Proceeds from related merchandise, such as themed shirts, will support the ABS-CBN Foundation's initiatives to help typhoon survivors.

Additionally, the campaign invites audiences to participate through social media by sharing their own holiday stories, creating a collective celebration of Filipino culture and holiday cheer.

The 2024 Kapamilya Christmas ID, features a star-studded lineup of Kapamilya artists. Notable personalities include:

1. Regine Velasquez-Alcasid

2. Vice Ganda

3. Anne Curtis

4. Gary Valenciano

5. Sarah Geronimo

6. Kathryn Bernardo

7. Daniel Padilla

8. Coco Martin

9. Members of BINI and BGYO

Photo Credits: ABS-CBN Corporation 

The station ID also showcases prominent ABS-CBN news anchors and regional correspondents, emphasizing the unity and diversity of the Kapamilya network.

The video highlights heartfelt stories of resilience and hope from ordinary Filipinos, aligning with the theme of togetherness and bayanihan (community spirit) during the holidays. Fans can catch glimpses of their favorite stars in the full video on ABS-CBN's digital platforms.

It is also supported by various sponsors and partners, highlighting collaborations with brands and organizations dedicated to spreading the holiday spirit. Some of the notable sponsors include long-term brand partners and those supporting ABS-CBN Foundation initiatives, such as “Tulong-Tulong Kapamilya,” a fundraising drive aimed at helping communities affected by recent calamities. Sponsors have also contributed through product promotions and collaborations, such as ABS-CBN's branded Christmas merchandise sold to benefit these causes.

As of this writing, the ABS-CBN CID already surpassed both GMA and TV5's Christmas Station IDs with currently at 769,223 Online Views on Youtube in just 24 hours.

For more updates and to watch the official music video, you can visit ABS-CBN's YouTube channel and official website.